Within the framework of a networking event of the Green Nudging project, participating and interested companies as well as project participants – including Dr. Julius Rauber and Marlene Münsch from ConPolicy – met in the Bremen Press Club to talk about their experiences in the project and exchange ideas. The focus was on three questions:
- Which specific nudges are being tested within the framework of the Green Nudging project?
- What experience have the companies had with the implementation so far?
- What lessons can be learned from the pilot for the rollout?
After a moderated part, the attendees were able to exchange ideas over a tasty snack and drinks in a relaxed atmosphere.
The networking meeting formed an exchange room in the Green Nudging project, funded by the National Climate Initiative of the Ministry of the Environment which ConPolicy is implementing together with three German energy agencies. As part of the three-year project, green nudges are developed, implemented and evaluated across different companies. Also, CO2-savings generated by the nudges are accounted for in the project.