Our Mission
We envision a world where consumers can trust that the products and services they purchase are safe, where consumers find choice in environments that assist them in making well-informed choices, and where consumers can practice greater responsibility for sustainable consumption.
Our mission is to improve the standing of consumer policy particularly vis-à-vis economic and competition policy, to contribute to the scientific foundation of consumer policy and to show the means by which consumer policy can effectively be implemented.
What makes us special:
- our concentration on questions that reach beyond a single market or research discipline
- our focus on facts
- our international orientation
In economics there is only one benchmark ... and that is the consumer.
Ludwig Erhard, Chancellor of West Germany and Federal Minister of Economics